59. MARKETING - Jack’s Redundancy Empowerment - empowering redundant workers - empowering redundant staff - empowering redundant employees - making redundancy work for you - is redundancy a dead end? - is redundancy the end of the road? - making the most of redundancy - empowering the redundant worker - Jack Lookman - Rita Nnamani - Olayinka Carew - Ola Carew - Jack Lookman Limited - Amebo - Ire o - Ire kabiti - Empowerment and Inspiration - Empowering And Inspiring Generations - Yinka Carew - Olayinka Carew aka Jack Lookman - Jack’s Empowerment and Inspiration
When you lose your job, you're not only looking for the next opportunity but you are also reshaping how you show yourself to the world. You are influencing how opportunities perceive you. Marketing is essentially intentional communication. It starts with identifying your abilities and developing a language to express them effectively, without exaggeration or apology. Employers like applicants who understand themselves.
Marketing yourself begins with an honest reflection of your journey. Redundancy frequently reveals flaws you didn't notice previously, but it can also disclose strengths you neglected. When you promote yourself effectively, you are not attempting to be more than you are. You select the perspectives that best highlight your experience. This includes the obstacles you’ve overcome, the systems you’ve managed, the responsibilities you’ve held and the results you’ve delivered. These are not bullet points on a CV; they are proof that you are a worker with depth.
To market yourself well, you must speak about your experience with confidence. Many redundant workers hesitate because they feel their job loss casts a shadow over their competence. But employers today understand redundancy is often a business decision rather than a personal one. They care more about how you interpret your own journey. If you speak with clarity, calm and purpose, they will respond with interest rather than judgment.
Marketing also includes the way you appear online. Whether you like it or not, your digital footprint influences the impression employers form before you even enter the room. A polished LinkedIn profile, a basic professional summary, a clear line stating what you do well, and a brief overview of your abilities will help you gain awareness.
Your marketing includes how you interact during your job search. Every email you send, every conversation you have, and every application you submit should be with intention. You depict yourself as dependable, conscientious, and committed to excellence. When people see consistency, they believe you. When people trust you, they recommend you. In many cases, suggestions outperform applications.
There is no need to be noisy when marketing yourself. It takes clarity. It requires you to believe that your narrative is important. It is necessary to describe your talents in such a way that employers can easily perceive your value. Redundancy may feel like a setback, but marketing may help you transform it into an opportunity for repositioning. It allows you to enter new spaces with confidence rather than apprehension. It allows you to attract opportunities that match your strengths rather than settling for options that only fill the gaps.
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