Jack’s Empowerment and Inspiration: 60. SEARCH ENGINE OPTIMISATION - Jack’s Redundancy Empowerment - empowering redundant workers - empowering redundant staff

Wednesday, 26 November 2025

60. SEARCH ENGINE OPTIMISATION - Jack’s Redundancy Empowerment - empowering redundant workers - empowering redundant staff - Carew

60. SEARCH ENGINE OPTIMISATION - Jack’s Redundancy Empowerment - empowering redundant workers - empowering redundant staff - empowering redundant employees - making redundancy work for you - is redundancy a dead end? - is redundancy the end of the road? - making the most of redundancy - empowering the redundant worker - Jack Lookman - Rita Nnamani - Olayinka Carew - Ola Carew - Jack Lookman Limited - Amebo - Ire o - Ire kabiti - Empowerment and Inspiration - Empowering And Inspiring Generations - Yinka Carew - Olayinka Carew aka Jack Lookman - Jack’s Empowerment and Inspiration

When people hear the phrase search engine optimisation, they immediately imagine complex digital marketing tactics or full-time professionals analysing data. It rarely sounds like something relevant to a worker who has just been made redundant. But the truth is that search engine optimisation, or SEO, quietly shapes how opportunities find you in the UK job market. It determines whether your profile shows up when employers search for certain skills online. It influences whether recruiters can locate your CV in databases.

Imagine the internet as a massive library. Every day, employers, recruiters, and even automated systems search the library for keywords. These keywords are the same terms you would typically use to describe your skills, but in the digital age, they serve as identifiers that connect you with the proper opportunity. SEO begins with understanding how to insert these identifiers in the proper locations so that your profile is not lost among thousands of others.

The way your CV is prepared plays an important role in SEO for workers. Many UK-based companies now utilise automated tracking systems to scan applications before they are seen by humans. These programs look for certain words related to job descriptions. This doesn’t mean stuffing your CV with random terms. It means paying close attention to how employers describe the role and aligning your language with theirs. If a job advert focuses on customer experience, communication, compliance or risk management, your CV needs to reflect those words in a natural way.

SEO also influences your online presence. A simple LinkedIn profile, updated correctly, can do more for your job search than weeks of random applications. Most UK recruiters search for candidates through keywords, location, industry and experience level. If your profile is inactive or incomplete, you essentially become invisible. But when you add the right job titles, skills, previous roles and clear descriptions, the algorithm knows exactly who you are and brings your profile forward when employers search for your skill set.

SEO becomes even more powerful when you start posting small insights, short comments or simple reflections on your professional experience. You don’t need to become a content creator, but even a few thoughtful posts over time signal activity. Recruiters are naturally drawn to active profiles because they suggest a person is engaged and ready for new opportunities. Posting also allows your keywords to show up more frequently, widening your digital footprint without forcing you to do anything complicated.

Another overlooked part of SEO in job hunting is the way your documents are named. A CV labelled “CV.docx” disappears among thousands of files. But a CV labelled “Rita Adeyemi Operations Specialist CV 2025” becomes highly searchable. Recruiters often save hundreds of documents and later forget the names. When they search their folders for operations or specialist, your file surfaces. SEO exists even in those small moments.

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